January 1, 2004 | Issue 8

From "Geshikt" to "Farikt": "The Shleprentice" Debuts on ABC

LAKEWOOD, NJ — [TheKnish.com] World-renowned kollel store developer Daniel Trumpstein's show, "The Shleprentice," debuts tonight amid an onslaught of media coverage and positive critical buzz.

The show features 16 shleppers divided into two teams competing for a prime shlepping position in one of Trumpstein's stores. Challenges include testing their ability to not mix milchigs and fleishigs into customer bags, not accidentally touching staff members of the opposite sex and knowing exactly where the shtreimel cookies are.

Every week, Trumpstein meets the losers in a stockroom and fires one of them with his signature, "Listen, so nu, what can I do? Maybe I find you something in my cousin's B&H store, no?"

"The Shleprentice" stands out starkly from other shows because dating and singing aren't brought into the picture, ala such popular shows as "Average Jew" and "American Chazzan." This show is strictly business, and the competition is fierce.

Velvel Krumkeit, a 47th St. Photo stock boy for more than a decade, sums it up the best, "Oy, geshmak it would be to work for Trumpstein, mamesh, this is the besteh zach."

Perhaps, tune in to decide.


Pencil Martin Bodek is short, dark, handsome, runs marathons (finishes them too!), can solve a Rubik's Cube in 1:47, is a big TED chasid, can whup your keister in Scrabble, loves halva, co-founded TheKnish.com, and writes books from 5-9: http://www.lulu.com/spotlight/mbodekatgmaildotcom


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