March 1, 2004 | Issue 9

Chasidic MTV Launches

SEA GATE, BROOKLYN — [TheKnish.com] Trivia buffs may know that MTV was launched on August 1, 1981 with "Video Killed the Radio Star," by The Buggles. Serious trivia buffs now know that Chasidic Music TeleVision (CMTV) was launched on March 1, 2004 with "Mezibuz," by Mordechai Ben David.

It matters little to the programming heads that "Mezibuz" can't be pronounced by human tongues or that it is the only chasidic video in existence besides for Uncle Moishy tapes and footage of that dancing Rabbi with the guitar on the Lubavitcher telethon.

"We are committing to provide of the entertainment with the music," says Yudi Shpigel, CEO of CMTV. "All musicing, all the timing, this is our promises."

When reporters pointed out that "Mezibuz" was the only video in rotation on a 24 hour music channel that chasidim can't watch due to their cultural television ban, Shpigel replied with "Oy vey, what was I thinking?"

Really serious trivia buffs now know that CMTV went off the air on March 2, 2004.

Writer

Pencil Martin Bodek is short, dark, handsome, runs marathons (finishes them too!), can solve a Rubik's Cube in 1:47, is a big TED chasid, can whup your keister in Scrabble, loves halva, co-founded TheKnish.com, and writes books from 5-9: http://www.lulu.com/spotlight/mbodekatgmaildotcom


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